The Power of Executive Coaching E27

Coaching is one of the most powerful transformational tools available.
As a certified coach myself and one who has trained thousands of individuals, in this episode I’m interviewing my coach, Elaine Frostman-Clarke. We live in different countries however the power of technology allows great things.

Hear how she came to make coaching her life's work and why it is so powerful for transformation.

You can reach Elaine by visiting website, EFC performance.com or you can drop an email to info@efcperformance.com

You can begin with a free one-hour discovery call for Executive coaching, team performance, leadership training, DISC profiling and Master Mind Groups.

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Note: Episode was recorded under the former podcast name of "3Ps in a Pod"

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Transcript

Executive Coaching

Lenora Turner:  I have Elaine Frostman-Clarke on this podcast episode. She is an executive coach. Welcome

[00:00:08] Elaine Frostman-Clarke: Thank you. It's lovely to be here. Thank you for inviting me to speak with you today.

[00:00:12] Lenora Turner: We are quite a distance who in this recording, cause you are based on where?

[00:00:16] Elaine Frostman-Clarke: I am based right in the center of England.

[00:00:20] Lenora Turner: And I still, I love your accent. Of course, you're the one with the accent. You know, I am based in Seattle or Seattle area in Washington state in the U S and Elaine, you have been my coach. And so I wanted to have this conversation because I think coaching is so powerful, clearly has been for me. But before we jump into that, can you tell the listener a little bit about you. What's your background? How did you get into building your own business and into coaching?

[00:00:50] Elaine Frostman-Clarke: Well, I've had my coaching business for all well over 10 years now. But when I think back when I left school, I sort of fell into sales if you like. And I started in radio sales, so I was selling airspace and marketing and sponsorship packages. And I loved it. This was back in the mid to late eighties, early nineties.

[00:01:14] And I spend a lot of time in radio. Radio sales. I don't know about in the States Lenora, but certainly here in the UK, it was at the time where they were releasing lots of FM licenses. So lots of new stations coming on board, and they were obviously looking for people to sell. And generate ad revenue.

[00:01:33] And so I had a great time and I, I sort of found my niche if you like. And it's funny when you look back, it wasn't so much about the product. It was building the relationship with the client that I really enjoyed and problem-solving bit, I guess. And then I, I decided to move into technology. It was sort of the .com era. Websites were become coming of age, email, all of that was starting to happen.

[00:02:03] And so I thought, Hm I'm always one for a challenge. So I thought now's the time to maybe move into that a little bit more rather than mainly media. So I did, I moved into telecoms and data and probably about 98, 97, 98, that sort of time period and, and moved around a few roles within IT and voice.

[00:02:32] And I loved it. It was a massive learning curve. The learning the products was hugely challenging. I'm not technically minded at all. I'm more that visionary, the ideas person, if any of your listeners are familiar with DiSC, I'm very high ID. So I'm ideas and enthusiasm and pace and, you know, I don't like being held back.

[00:02:57] So trying to learn technology and all the ins and outs of it. But again, it was about building relationships and helping people. That's what really resonated.

[00:03:11] Lenora Turner: Now I just want to add a comment that disc is a, is a way to be kind of assessed what your strengths are and what your motivations are and things like that. So, but go on because it is a lot of, some people know very well about it and others have never heard of it. So.

[00:03:22] Elaine Frostman-Clarke: Yeah, it's a behavioral profiling tool, which I'll talk about a little bit later as well. Cause it's one of the key things that we do as a, as a provider. But I sort of got to that point, Lenora, where I was literally sat in a good old English pub with a very dear colleague of mine who you will be familiar with, Christian Simpson, and we were working together at the time. And we, we sat there and had all the trappings of a six-figure income. We've got lovely cars. We've got beautiful designer clothes. We'd got it all. But what we hadn't got was enough in the emotional bank account, if you like. And so...

[00:04:03] Lenora Turner: That's a big deal.

[00:04:05] Elaine Frostman-Clarke: It's a big deal.

[00:04:06] Lenora Turner: Might want to say what an emotional bank account is too. I mean, you can kind of get the gist of it, but.

[00:04:10] Elaine Frostman-Clarke: Yeah, it's just feeling very empty. It's not, it's not having a purpose to anything that you're doing anymore. It's sort of, for me, just became going through the motions. And, and as much as the money is a great enabler, it allows you to do things. I do not repel abundance at all, but it just left me flat.

[00:04:31] The whole thing left me flat, and Christian was in a similar place. And so we, we sort of had a, a bit of an epiphany if you like, you know, this is not just, this is not ticking the right boxes anymore. It's not fulfilling it fulfilling us as human beings. And so I'm a great believer in fate Lenora, I don't think happen, things happen by chance. I think they happen for a reason. And very shortly after that meeting, I saw an ad, an ad in one of our local papers. And it was to go along and have a look at this European coaching company. So basically, they trained people to be executive coaches. Anyway, Christian and I went along, and we were the big skeptics at the back of the room, all the negative body language, you know, the folded arm, the cross legs.

[00:05:21] Lenora Turner: What I do know about Christian. And I could see that because he's going to question things, you guys are going to go, let me see if this is legit.

[00:05:29] Elaine Frostman-Clarke: yeah, yeah. So, so we were, we were, we were the big skeptics in the back of the room. And I can honestly say within about 20 minutes, 30 minutes of hearing these people speak, we were hooked. And what we, what we realized at that point Lenora, was that. For many, many years, both Christian and I had been adopting a coaching approach with our clients.

[00:05:52] What I mean by that is we are very much come from this ask dynamic rather than a tell. A lot of salespeople when they engage with a client, it's all about what the salespeople, what the salesperson has. So they go peddling their wares before they've even tried to understand the needs of the client. So at a subconscious level, that's how we had been operating.

[00:06:18] And so we, we were hooked. We said, yeah, this is a new direction for both of us. And we signed upon the day and we both went to, went through a very thorough 12-month program and it was both theory and practice. And we both got through it. We passed. And then we sort of went slightly separate ways.

[00:06:39] So I set myself up as a sole trader. Christian had some big telecoms clients that he went and started doing coaching at a bit of a corporate level with them. And so I literally had my business registered and I had a desk and a laptop, and a phone and I sat there and right, you got to do this now.

[00:07:02] No one's gonna make those calls for you. So, I adopted a sales mentality, I thought, okay, who do I know that I can go to immediately to start having very different conversations about coaching? And I'd built lots of contacts and colleagues and clients over the years of selling.

[00:07:21] So I went to them first, the low-hanging fruit and, and they were great. They were very good. Coaching was very much in its infancy. Then it was a new thing that people were very curious about.

[00:07:32] Lenora Turner: Well, we now say a little bit about that because you think of, well, the original word, not original word, a word used with coaching is like the football coach, the basketball coach, the soccer coach, whatever, versus the emerging field of coaching, executive coaching, et cetera. So say a little bit about that. You're saying it, being new, we're going well, coaching's not new, but what do you mean by new?

[00:07:56] Elaine Frostman-Clarke: Yeah, you're right. That the term coaching is not new. And certainly wasn't at that point in time, but people associated it with sports, as you say. So when you think of a sports coach, you think of it very much in that telling dynamic. So a tennis player will have a coach that will tell them how to improve their, their backhand, for example.

[00:08:22] They're not actually telling them a lot of the time, they are encouraging them to make slight adjustments here and there that as a compound effect, it has quite a big effect on the end-product, like the tennis players’ backhand. But I think the association, again, certainly here in the UK was always, the coaching was about, Oh, I'm going to have a coach so they're going to tell me how to do things better. 

[00:08:47] In, in the business context, it's really not about that. And in its purest sense, coaching is not mentoring. Mentoring is that telling, that directing, that instructing almost like training the, the, the dynamic of training.

[00:09:03] Lenora Turner: Yeah mentoring is very important because you're passing on your experience, but you're right. It is more that you're telling, you're kind of you passing along stories. They're watching you, observing you. And yet coaching is, is different than that.

[00:09:15] Elaine Frostman-Clarke: Yeah, co coaching is encouraging the coachee, the person that you're coaching to really start thinking for themselves in a different way. Because the thing is if they can figure stuff out for themselves, you know, their goals, their aspirations, challenges that they keep coming up against time and time again, then they don't need a coach because they can figure it out.

[00:09:37] So the, the primary reason that people come to a coach is because they're genuinely stuck. Their own level of thinking cannot get them from where they currently are to that point in the future. And therefore, they need someone to challenge their thinking, to expand their thinking, to develop their thinking to a very different level to where they are when you first engage with them.

[00:10:01] Lenora Turner: And when you say, when you say challenge their thinking, cause I know with, with our experience cause I have become a very big fan of, of coaching and I know that through questions or different things. When you say challenge, it wasn't like you, you ever confronted me and said, you shouldn't think this way should think this way it was through their, our exchange in the conversation, you begin to go, Oh, wait a minute. 

[00:10:26] And it challenges my thinking, but not because you confronted me, but because I began to see things differently or began to being asked to consider, or you prompted, I think you said something recently, coaching is partly hearing what you're saying and hearing what you're not saying.

[00:10:41] Elaine Frostman-Clarke: Yes. Yeah. And, and that's a biggie. It's a, it's a big skill set for a coach to develop a nurture. And that is more about what the coachee is not saying to you, as opposed to what they are saying. And that really comes from having the ability to be really present in the coaching session. So being free from distractions, making sure that you are really intently listening to both the spoken word, but also seeing a shift in energy, feeling that shift in energy. 

[00:11:12] Now we're using Zoom a lot, so can see people, we can see the body language change as well. And that's where, you know, a really good coach will challenge that as you said, Lenora, and not in a confrontational way, but I know that, you know, in, in the exchanges you and I have had, you may have said a comment and I just picked up that. Hmm. There's a bit of resistance there.

[00:11:34] So I might've come back to you and said, what leads you to say that? you really believe that? Is that your real truth? So it is challenging, but it's not in a confrontational way. And that's the real essence of getting people to shift their, their thinking. Because what it does, it stops you in your tracks and starts to get you to question, well, hang on a minute. Why do I believe in that? Where does that belief come from? have I held onto that for so many years? Why do I think that's my truth? 

[00:12:07] It could be someone else's truth. You know, a lot of our programming comes right back to when we were children, very young children and, and we don't deal with it be positive or negative. Generally, it can be quite negative, and we hang on to it. And until you've got a third party, like a coach to really get you to think about why you think and believe the things that you do. Where does that come from? Often, we can, we can carry the, the, the programming round with us for many, many years.

[00:12:39] And it shapes and defines who we are, which sadly a lot of the time is not how people want to be. That's not how they want to show up.

[00:12:47] Lenora Turner: And you've ended up finding that you don't even realize what's been limiting you and why you're bumping up against the same wall over and over again in whatever area, because you don't even realize, I mean, can you say a little bit about the subconscious, which, because obviously we learn things early on, it went way back and it just sits there and then tends to control us a lot more than we think on our responses now.

[00:13:07] And, and then challenging that we don't even think to challenge certain things. Cause we've already accepted certain things is that's the way it is. And we, and we can't even get free. Cause we don't even consider certain things. I don't know if I'm saying that intelligently at all, but can you say a little bit about how you have to, how can you even get there and touch some of that?

[00:13:26] Elaine Frostman-Clarke: I think again with a really good coach that will take you to question your subconscious because it is hard to do on your own. If you say, basically what your coach is getting you to do is hold a mirror up to yourself. And sadly, a lot of the time, you know, people will look in that mirror and they don't particularly like what's looking back at them.

[00:13:47] So that's, that's a great starting point. And it's a very simple question. Why, why does that repulse you, why are you not happy with that person looking back? What is it about that person that, that needs to change? And, and when we can get the coachee to recognize that, yes, I absolutely do need to change.

[00:14:05] Okay. Then we can start the real unraveling of the learning and rebuilding the programming. It's a bit like habits. You know, a lot of coaching again, is about people creating new and better habits. The, the, the, the challenge is not creating the new habits. The challenge is not going back to the old ones.

[00:14:27] And if people are going back to the old ones, which just don't serve them well, then it's because we haven't unraveled the learning. Yeah. So it's just a bit like, you know, putting bad stuff into a computer, if you put bad programming in before you can really move forward with some, some good stuff, some interesting stuff, you've got to strip that, that bad stuff out, you know, it's taking up space and you need that space to put the good stuff back in there. If you think about how we, we progress through life you know, right from informative years to adolescents and then into our working lives, at a scientific level, you know, as children, we, we, we, we accept everything that we're told.

[00:15:13] We, we don't purge it. And so therefore we, it, it just is. This stuff is not challenged for many, many years, not right up until our late teens. We just accept it. And so we can go through our whole adult life like that. We just accept all that programming that was put in. Yeah. 

[00:15:32] Lenora Turner: Then you better hope you got good programming.

[00:15:34] Elaine Frostman-Clarke: Oh that's right, if you got the good stuff that went in, fantastic. But sadly, a lot of people got the bad stuff and, and, and so they grow up believing that that's how life is or, well, that's the sort of person I am. You know, if you've had mentors and maybe some bad bosses early on in your working career, parents that haven't particularly showed up how they should have, all of this stuff goes in and, until you come to a point where you feel I need, I need to challenge the way I think about things. I, and that's about engaging with a good coach. Then we, we, we don't challenge this stuff enough and we become victims almost. 

[00:16:15] There's so many people that will play the victim card. Oh, well it was because I, you know, I had a bad childhood or I, I don't know, you know, I was part of a single parent family.

[00:16:26] I mean, there's all sorts of reasons and that's not, that's really not the case for being held back in life. And who wants to play the victim forever? No one really, 

[00:16:36] Lenora Turner: None if you actually want to get what you want.

[00:16:38] Elaine Frostman-Clarke: Exactly. And it's so limiting, you know, that, that those beliefs are so limiting. So dealing with people's limiting beliefs is, is a big part of coaching.

[00:16:49] And as you said, you know, many engagements we've had, you've come out with things Lenora, if you don't mind my saying. 

[00:16:54] Lenora Turner: I don't know. 

[00:16:55] Elaine Frostman-Clarke: And I've said, where does that come from? And you sat there and really thought into it and said, I have no idea I don't even know why I'm holding onto that. Where does that come And it's amazing how much of that stuff we all have within us. And it can be crippling at times. It can be so limiting in allowing people to flourish and really aspire become the best version of themselves. Because of all this very negative programming that we've never dealt with properly.

[00:17:30] Lenora Turner: Yeah. I mean, I will tell, I work with young people sometimes, and I'll say, you know, you guys have so much potential, and you want to give them in a very authentic way tell them that message. But it's nice to hear that. It's, it's one thing to hear, it's another to, to actually really believe it and say, actually you're thinking, your current belief system, whatever it is that you already adopted or accepted about life or accepted about possibilities.

[00:17:55] You've limited yourself and don't even realize it. And so you're like. Oh, sure, sure. They have potential, but maybe I don’t, or I can go this far, but... And you just don't realize how you've boxed yourself in with these beliefs that you adopted somewhere along in the past and didn't realize it. So now say a little bit about how this is not the same thing as counseling.

[00:18:15] What are some differences between counseling and coaching? Both are powerful. Both can be absolutely the gift, but what's, what's the difference there?

[00:18:23] Elaine Frostman-Clarke: The, the key difference is it around the here and now. So coaching is about dealing with the here and now and moving people forward. Counseling therapy, anything in that more clinical sphere, if you like, is very much about regression going back to identify, you know, how have we got to this point here?

[00:18:46] What has happened in the past? So we're not normally trained as clinicians, we're trained as coaches and that's very different to taking people back. I mean, that can be quite powerful, can be quite dangerous as well. You know, depending on what people have experienced in their past, you have to be very careful.

[00:19:06] Now having said that and again, you'll know from some of the work that we've done momentarily, we might have to, as a coach, ping back a little bit, but it's not somewhere, somewhere that we, we focus on. It's not somewhere that we want the coachee to be dwelling on. But, but, but sometimes it gets in the way sometimes, sometimes the past is it's to illuminated in the present.

[00:19:30] And so we might have to tip toe a little bit around it, but we're not the sort of people that we dwell on the past. Coaching is about, okay, how do we shift you forward to where and who you want to be? And those are the key differences between anything in that sort of counseling therapy area, as opposed to the coaching field.

[00:19:53] Lenora Turner: So then, when people come to you, usually they're looking for, gosh, I want to get farther in my career, or I want to know, gosh, can I do something different and, and change things? Or, or what other reasons might someone say, Hey, I'm going to go ahead and pursue a coach for a while?

[00:20:11] Elaine Frostman-Clarke: Oh, gosh. I mean, when I think of the hundreds and hundreds of people I've coached, there's a whole raft of different reasons. There really is. The interesting thing is they might come to you with one reason, Lenora and then when you start digging around in your professional capacity as a coach, the thing that they think is challenging them and holding them back is actually something very different.

[00:20:35] Very different. And I'll get, I'll give you an example of what I mean. So about five or six years ago, I had a manager come to me and he was a manager of a big sort of kitchen and bathroom company. You know, they did these fabulous designs, and they would install the whole thing. And he managed a very big team and he, he got very complacent with his team.

[00:20:56] He lost his drive. He was a very ambitious guy, but he just felt that there was, there was something holding him back and he, he couldn't put his finger on it. He was referred to me from a joint colleague of ours. So I started doing some work with him and, and as a coach, it's nice to see people progressing.

[00:21:17] It doesn't matter if it's huge leaps forward or tiny steps. It's always at the coachee's pace, not the coach. So this guy was really making the most minimal progress forward, which I just thought after about five or six sessions, do you know what there's something not right here. You know, this guy is telling me on one hand, he's fiercely ambitious.

[00:21:40] He's got some big goals and he really wants to crack this point in time in terms of his lackluster around his drive, then he's just not putting the work in. So we, we got to this one particular session and I said, Look, I think we need to have a different sort of conversation today about what's happening here.

[00:22:01] And he looked quite taken aback and he said, okay not quite sure where we need to go. And I said, is there something here that is bigger than what we've been talking about? There is a real issue that is a real yearning for you. It's way beyond what we've talked about. Do you know what, he sat there and for about three or four minutes, which felt like an hour. There was silence in the room, and you know, again, as the coach, you have to allow have that space, you really do.

[00:22:33] And he suddenly turned to me and he said, you’re very good, aren't you? I said, well, this is not about me being good. This is about me, really helping you with something that I don't think we've even touched on yet. I just sense there is something, there's a barrier. He said, well, you're absolutely right. Anyway.

[00:22:53] We then went on about these, these yearnings that he had for many years, him and his wife. She was a lady that was very much into fitness and nutrition at a very high level, very high level. And he said, you know, our dream, our vision for many years has been to own a big property in Tuscany in Italy and turn it into a beautiful retreat.

[00:23:18] He said, and I think because I've got a little bit more despondent with work and I'm not getting any younger, I think this real calling has, has at a subconscious level, been eating away at me and I'm not serving it. I'm not serving it. Well, you can imagine the whole tables turn then. And the focus was not about him in his current position.

[00:23:43] This was now about how do we build this dream for you and make it a reality. And do you know, less than 12 months later, they both quit the UK. They find a beautiful property in Tuscany and may now run this fantastic retreat. 

[00:23:59] You know that guy came to me with a very defined objective. I need to get my mojo back with my team.

[00:24:06] I need to be the, you know, the boss that I used to be my team. It really wasn't about that at all. It wasn't about that at all. So, you know, that's where it is. As I said early, you've got to really listen beyond way beyond what's being said and really be quite bold, I guess at times to say, I don't think we're tackling the real issue here.

[00:24:30] Lenora Turner: And then they have to be willing to kind of really take, I've heard the term, let silence do the heavy lifting. To pause, take the time to go what is really going on? And I know it is a vulnerable place, but it's a good kind of vulnerable because…

[00:24:46] It's well, at least I found where you've got this safe place where someone is completely focused on, which I know with coaching it's, someone's completely focused on, what are you looking for?

[00:24:55] What do you need? How do I help you as a coach saying to the person, how do I help you get where you want to go? And where do you want to go? And anything along that path. Which is pretty, incredibly powerful, just there to have someone that is dedicated to help you get there. So it's a powerful relationship and it's, but it is dependent on the coach being really good at hearing, like you said, what's going on with what maybe is not being said, and the individual partnering in authenticity along the way as you gain that trust in those opportunities.

[00:25:26] Elaine Frostman-Clarke: Yeah. And, and, and trust is, is a, is a huge part of a good coaching relationship. Without that it's difficult to have, you know, the sort of conversation that I explained to you with, with this guy, if I hadn't trusted my judgment about him, and vice versa, I couldn't have come up with that statement, what’s really going on here? 

[00:25:50] You know, what, what is it that, that you're not speaking into? And he could have just put the barriers up and continued trying to resolve this problem. That really wasn't the problem at all. So trust is a real big part of a productive coaching relationship and, you know, trust doesn't happen overnight.

[00:26:12] It's something we have to learn from each other, both the coach and the coachee. But it's lovely when you've got it. Because you just opened so many more doors with each other, and as you said, it creates, or, or what you trying to do as the coach is create a very safe space for someone. And again, it's amazing, you know, how many people in in the workplace, never get that. They never get that with their, their leaders, their bosses, their managers. It's all very superficial. It's all just ticking the boxes. It's not really going that next level. To really understand what that person wants and create the trust for that person to feel safe and be able to speak very openly, openly.

[00:27:01] It is, as you said earlier, B be quite vulnerable in that space. And that's not easy for some people that's hard.

[00:27:08] Lenora Turner: Yeah. Some personalities will go there quicker than others or more likely. Yeah. And I've been fortunate to have some absolutely fantastic bosses and some not so much. So over the years, I've had a lot of different roles over the decades, but I do. Again, have gained great respect for coaching as an amazing tool.

[00:27:28] And I think in fact, even if you gain the understanding of it, period of how humans learn and what we you know, keys to getting to new places. It's so powerful anyways, and you're going to learn that along the way, I think. And then anyway, depending on how far you want to dive into it personally, but how would people contact you if they are interested in you as a coach or one of your colleagues as a coach and say a little bit more about that?

[00:27:50] Cause I didn't really touch on it too much.

[00:27:52] Elaine Frostman-Clarke: Well, the, the, the business I have now from being a sole trader, we now have a phenomenal team of coaches and facilitators plus our in-house team. So we're very active with all our marketing activity and, and the like, and I hand pick all my coaches and facilitators because I want them to be passionate about the right outcome for the coachee. 

[00:28:20] I I've seen some really bad facilitators and coaches over the years that...  I worked for a global training company for a while. And sadly, there's a lot of people in this game that it's all about them, and they don't really care much for how the people they're working with are impacted. 

[00:28:40] So they, they, they don't really care about the experience they have. I will not have people like that on my team. It has to be first and foremost, the experience in the impact in the outcome for the, either the coachee or the delegates, if we're doing workshops. So our business now it's about developing future leaders.

[00:29:00] And one of the big ways that we do that is through coaching. So we offer executive coaching and that can be one-to-one or group coaching. Group coaching again is hugely powerful. If you get the right mindset in the room, the right people in the room. We also offer behavioral profiling. We touched on it earlier.

[00:29:18] So we do everything DiSC which, which looks at behaviors. And again, there's a variety of reports. You can run right from generic workplace ones, right through to senior leadership ones We also do team performance workshops. So we take teams away from their office and we'll work with them at some beautiful locations for three or four days.

[00:29:41] And it's like a boot camp, if you like. So you some psychometric measurement tools. And we also work hugely on their leadership skills on their soft skills and, and a lot of that is coaching. And then the final thing that we can do, if. If the stakeholder wants it, is that we can offer some standalone, specific leadership workshops.

[00:30:03] So it could be on communication skills. It could be on emotional intelligence. It could be on how to manage remote teams, which is very key at the moment with COVID around the world. So we run a combination of things that, that they're all linked through coaching. So a blended training program around leadership would be massively underpinned with coaching, because as you said, that's the real transformational bit because you're putting the ownership on, on the person, not on the person telling them.

[00:30:35] So it's not the mentoring bit. It's creating the ownership and the accountability. And that really drives the change in a very different way. So you can get hold of us by visiting our website, which is EFC performance.com. Or you can drop us an email to info@efcperformance.com. We're always keen to talk to people who are ready to make a shift.

[00:31:00] And how we would probably engage with you initially is to just do a one-hour discovery call. How can we get to know you a little bit better? How can you get to know us? And from that we can start thinking about, okay, here are some options now for this person or this team or this organization.

[00:31:21] Lenora Turner: Love it. And I'll make sure that those links are in the podcast notes. And then I'll mention in the introduction as well, some of it at least. Because I'm, I'm a big believer. It's powerful. It's gosh, I don't know. I think beyond, depending on, on your background, I guess, and how far you want to go, I don't know how you get to really great places without others helping you really see yourself.

[00:31:47] And, and I, that's a really good thing. It's a really freeing thing. Can we bring great potential to a much larger future than you maybe thought was even possible? I, I know when we talk some of the things in our process, I realized some things that I was wrestling with and feeling a transition in.

[00:32:02] And then in some ways you go. You know what actually it's, I think a bigger thing than I thought. The potential is even bigger than I thought. And that was an exciting discovery because it's, it's powerful. And I know certainly our relationship and, and I think the trust that was built was enjoyable as well.

[00:32:18] Just the whole process. 

[00:32:19] Elaine Frostman-Clarke: Yep. Yeah. W we, we, we did some serious work, but we, we had some good laughs as well. Didn't we? 

[00:32:26] Lenora Turner: That's always a good thing.

[00:32:30] Elaine Frostman-Clarke: It, it is it is a truly transformational tool if you get the right coach. And if you make sure that the coachee has the right mindset. And that is to be open and vulnerable and be prepared to make some changes. You know, changes; it can be a fantastic thing. It can be the most daunting thing. It depends on your makeup on, on how you tick.

[00:32:57] And, and so some people, even though they recognize, I need to make some changes, I desperately need to make some changes. Just the thought of that whole process in front of them can be massively daunting. That's where you need a good coach, because we're not here to judge. It doesn't matter what you come into a coaching session wanting to talk about, it's their agenda.

[00:33:19] It's not our agenda. Our agenda is there to be present and to continually offer the support and the help and the challenge to get that person to really make those shifts, to get them to where they truly want to be. And so it is as all the, the, the tools that an organization and an individual can have, it's the most powerful transformational tool by far.

[00:33:48] Lenora Turner: I remember, I heard that at the beginning and I used to think when I first really dove into coaching prior to us starting, I thought, I don't know if that’s what the top one was. And then I through Christian's training and then we had ours. I went, okay. Yeah, this is incredibly powerful.

[00:34:06] So thank you so much for our time and I know we'll stay connected, and I hope people reach out because it's powerful and you can go at your own pace based on how you're wired in this whole process.

[00:34:17] Elaine Frostman-Clarke: Oh, absolutely. We, we go at the coachee's pace. Not at the coach's pace, most definitely. Yeah. 

[00:34:24] Lenora Turner: Yeah.

[00:34:24] Well, thank you again and have a wonderful rest of your day. And it was great talking to you from over on the other side of the pond, as they say. 

[00:34:32] Elaine Frostman-Clarke: Oh, yes. Thank you, Lenora. It's been good to talk to you again.

[00:34:37] Lenora Turner: Thank you.